“Car in Pool”
“Stroke of Genius”
“Backyard Disaster”
“Halloween TP”
Print Campaign
Our launch piece. The media buy included dwell, Fast Company, Golf Digest and Outside Magazine.
A cross-promotion with Specialized and a fun suspension of reality as the bike “magically,” disappeared from their ad.
Audi similarly wanted to be involved with the launch of our camera.
Outdoor
The Windy City.
Our San Francisco installation. You might not have seen the burglar sneaking out the widow. But our camera did.
Our billboard in New York City drove thousands of people to nest.com/mysterysolved the first day it was installed.
Apparently people in Denver dislike parking the traditional way.
Homepage takeovers included The New York Times and Wall Street Journal.
Campaign Overview